News & Updates
How to Choose Binoculars for a Safari
Posted by Jacobs Digital on
The most important rule for your trip: You don’t need the most expensive model in the world, but you do want one suited to the bumpy, dusty, and low-light realities of an African safari. Let's break down exactly what that means. The First Number (e.g., 8x or 10x): Magnification. It tells you how many times larger the animal will appear compared to looking at it with your naked eyes. At 8x, an elephant 80 metres away looks like it's standing just 10 metres from your jeep. The Second Number (e.g., 42 or 50): Lens Size (in millimetres). This is the...
HIKMICRO Dealer of the Year (NZ)
Posted by Jacobs Digital on
We were recently honoured with the HIKMICRO Authorised Dealer of the Year award. Thermal imaging and digital night vision technology have evolved at an astonishing pace over the last few years, and HIKMICRO continues to lead the charge with groundbreaking handhelds, clip-ons, and thermal rifle scopes. Being recognised as their Authorised Dealer of the Year is a huge milestone for our team, and we couldn’t be prouder to share it with you. An award like this doesn’t happen often. Above all, it reflects the incredible support of our customers—from hunters, pest controllers, and farmers across New Zealand to marine enthusiasts, outdoor...